My Broadcasting Headache…
Up until about a week ago things were running quite smoothly regarding my list delivery process. My subscribers seemed to be happy as I was getting a nice above average “open” rate from each of the broadcast messages I sent out.
Suddenly things changed. My open rate droped about 65% overnight!
I scrambled to figure things out. I emailed Aweber… “What the heck” ???
I spoke to some friends, “WHAT THE HECK”!!!
Then today, one of my good buddies online sent me a screen shot of my broadcast. It was in his spambox.
NOW I understood!
Ah well… live and learn… and learn… and keep on learning….
With the speed of the Internet and technology, you simply have to keep up with the changes. No way around it.
Hope this has helped some of you who may have wondered why you get such low open rates. Or like me, why they may have dropped over night.